03
Nov 10

Smile or Die

I’m so on board with this women. The creepy “Think positive or be punished” campaign has swept throughout the corporate America. Rather than do work, let’s sit around and think positively about this opportunity (never say “problem” or you will become the problem).

<a onclick="javascript:pageTracker._trackPageview('/outgoing/youtube.com/watch?v=u5um8QWWRvo');" href="http://youtube.com/watch?v=u5um8QWWRvo"">http://youtube.com/watch?v=u5um8QWWRvo"</a>


25
Oct 10

Users don’t understand the differences between many common features

From Jakob Nielsen,

“Users don’t just confuse search fields; many less-techy users don’t understand the differences between many other common features:

  • Operating-system windows vs. browser windows
  • A window vs. an application,
  • Icons vs. applications,
  • Browser commands vs. native commands in a Web-based app
  • Local vs. remote infoDifferent passwords and log-in options (users often log in to other websites as if they were logging in to their email)”

    I can attest to all points after watching my mom, dad and non-tech friends use a computer. For my parents, I believe it’s because they never form a functioning concept around “the computer”. I’ve tried to explain directories vs. folders vs. files a 100 times to my dad. It never translated into a working concept in his brain. So I stopped explaining and now use Logmein to take control and get his brain out of the equation.

    Not understanding the “mental model” (as Nielsen puts it) or “conceptual aptitude” (as I just now put it) of the user is the numero uno mistake of web design.

    I hate agreeing with Jakob Nielsen, but I will admit he right most of the time. I just wish he could frame his idea better than the typical “84 Rules You Should Follow”.


    25
    Oct 10

    Isn’t Social Media just another web application?

    Why is social media always broken out into it’s only special entity? When I look at Facebook, Twitter or Linkedin I only see a piece of software that facilitates a specific set of functions (communication), just like any other piece of software (e.g. Email, text messaging, instant messaging, etc.). I guess the problem I have is that clients and people not familiar with software development want to treat social media as something different from a web site or application. And by treating it as something different, I find that expectations, understand and rationale often gets thrown out the window.

    I will agreed that social media platforms are unique in that they have made it easier to connect and communication more easily. But isn’t that what the telephone did too? So why are we approaching differently in terms of strategy, design and development?


    24
    Oct 10

    The Forgotten Continent: Africa

    The map is a real revelation. I never realized Africa’s relative size. See this and other data visualizations at Information is Beautiful.


    07
    Oct 10

    Go Fileless

    Instead of going paperless (I did that awhile ago), why don’t we try going “fileless”? When I say “fileless”, I mean going throughout the day without saving a file to your computer. I’ve been using so many online apps lately that I rarely save a file to my desktop. Now I think I finally understand what “Cloud Computing” means.

    Don’t save and save a hard drive today!


    04
    Oct 10

    Soundgarden Black Rain Video

    This new video from Soundgarden (unreleased song “Black Rain” from BadMotorFinger) has just about everything I love.

    • Cool Animation. Check
    • Star Wars. Check.
    • Voltron. Check.
    • Heavy Metal (The Movie). Check
    • Sci-Fi. Check.


    30
    Sep 10

    So You Need A Typeface

    The only typefaces I use are Arial and Verdana. Not what you would call inspirational. Maybe this chart will help me. (via Jeffery Zeldman)

    Click to enlarge


    28
    Sep 10

    Info Graphic Porn: When is the best time to buy?

    (via Coudal)


    20
    Sep 10

    A very effective marketing email: Bacon wrapped hot dogs

    Since I’m in the business of digital marketing, I tend to ignore all marketing type emails. But every one in awhile, I will open something that strikes my interest. That something drop in my email box today with the subject line “Bacon Wrapped Hot Dogs”.

    Thanks Zingerman’s. You seem to know what I much actual like which is anything wrapped in bacon.


    17
    Sep 10

    Stone Cold Lock of the Century…of the Week

    Love the reference about Predator’s swinging braids